职位介绍INTRODUCTION OF JOB

• 1. Generate press releases for industrial sectors, ensuring accurate and timely communication of company news, product launches, and industry insights. 
  2. Manage social media platforms, develop content strategies, create posts, interact with followers, and analyze data to enhance brand awareness and continuously engage within the industrial community. 
  3. Oversee Baidu related operations, formulate and implement SEO/SEM strategy to enhance brand influence in the market, adjust strategies based on performance metrics to drive traffic and increase online visibility. 
  4. Establish and maintain partnerships with various media and set up media matrix, negotiate collaboration terms, and coordinate content released to expand brand awareness. 
  5. Complete other tasks assigned by line manager.

职位要求JOB REQUIREMENTS

• 	Education: Bachelor’s degree or above in Journalism, Marketing, Communications, or a related field. 
  	Experience: Minimum of 3 years of experience in the industrial industry, with a solid understanding of industry trends, terminologies, and market dynamics. E-commerce experience is a plus. 
  	Skills Proficient in writing press releases and other marketing content with a keen eye for detail and the ability to adapt writing style to different audiences. Strong social media management skills, including experience with content scheduling tools and analytics platforms. In-depth knowledge of Baidu SEO, SEM, and other digital marketing techniques. 
  	Skills in graphic design, photography, or video editing are highly desirable, as the ability to produce visual content will enhance the overall quality of marketing materials. Ecommerce knowledge and management skill is the plus 
  	Abilities: Excellent communication and interpersonal skills, strong project management capabilities, and the ability to work effectively in a fast - paced, collaborative environment.

所属顾问THE CONSULTANT

Jessie Zhu Sr Consultant

上海市 | 从业12年